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Brand Manager in Marysville, OH at ScottsMiracle-Gro

Date Posted: 4/11/2019

Job Snapshot

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Job Description

Here at Scotts Miracle-Gro there is no such thing as a typical day.  Our culture is constantly energized by new and exciting growth opportunities and at a rapid pace.  Every Associate plays an important role in providing innovative solutions for today’s gardeners and growers and contributing new ideas to improve operations. In our company you need grit, it is what we were founded on over 150 years ago and is what keeps us growing. Regardless of your level in the organization there is a platform for your voice to be heard and the ability to influence change. Family, community and hard working values are weaved into all that we do. Come grow with us, where we develop and nurture the next generation of leaders. ​

We are looking for a Brand Manager who will grow at our Corporate Office, Marysville, Ohio.

This position will be based at The Scotts Miracle-Gro world headquarters in Marysville, a suburb of Columbus, OH. Not familiar with Columbus? Visit

A successful Brand Manager has the desire to “own” a prestigious national brand, for example, Scotts, Roundup, Miracle-Gro, Ortho, etc. Our Brand Managers are responsible for annual marketing plans, including forecasting, new products, media/advertising, consumer promotions, merchandising, and public relations. Implementing and developing a comprehensive and strategic plan to drive profitability for the brand is the goal.

In this role you will:

  • Able to interact with confidence and influence other functions within Scotts to deliver against project objectives;
  • Successfully develops and coaches Assistant Brand Managers;
  • Manages key areas that directly influence the success of the business: shipment analysis and forecasting; inventory levels, packaging, point of sale, and sales collateral materials;
  • Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis, and market research analysis and implications;
  • Develop an objective process to evaluate go-forward options, including financial, supply chain and overall business implications;
  • Provide oversight and direction to a team including product planning, pricing, and discontinuations;
  • Develop strategic channel roadmap for multi-year sustainable growth;
  • Effectively manage brand budgets and brand EBITA.

The perfect person will have:

  • 5+ years of experience in brand management of escalating responsibility;
  • Knowledge of industry, retailers and influential players in the category;
  • Demonstrated ability to build a successful business plan & gain buy-in with senior leadership, including Brand;
  • Demonstrated ability to both paint a vision – as well as ability to roll-up sleeves and get hands dirty to make things happen;
  • Experience leading a "virtual team" - Works in conjunction with cross-functional team, including Pricing & Analytics, Sales, Business Execution Team, Consumer Insights and Brand;
  • Demonstrated ability to effectively manage project budgets;
  • Experience managing and developing team members;
  • Strong interpersonal skills – Ability to thrive in creating win/win solutions;
  • Bias for action – results-driven individual;
  • Collaborative mindset- ability to energize and activate plans across team members;
  • Strong influencing skills;
  • High degree of ownership and initiative;
  • Ability to thrive in a very fast paced environment;
  • Resilient to adversity, adapting with flexibility;
  • Entrepreneurial Spirit – proven ability to develop and execute new ideas – willing to champion new and different ideas even in the face of strong challenges;
  • Exceptional written and oral communication skills, including preparation and delivery of presentations;
  • Enterprise thinker – ability to understand how their work fits into/enhances the broader enterprise objectives;
  • Demonstrated skills in managing multiple projects, coordinating across multiple disciplines and teams, delivering successfully to challenging deadlines;
  • Experience coaching and developing a direct report(s).

Some other nice to have’s:

  • MBA in Marketing is highly preferred.
  • What we do for our associates (just to list a few cool ones):

Offer extremely competitive benefits including: Health, Dental and Vision coverage with discounted generic prescriptions and wellness incentive program.
Onsite wellness center which includes: state of the art fitness facility, Walgreen’s pharmacy and Doctor’s office. Colleagues and their family can receive complimentary care from this facility.
Beautiful campus and corporate offices designed like a log cabin offering free coffee, chef run cafe and the best crushed ice!
Unbelievable 401K match and discounted stock purchasing program.
Our commitment to diversity and inclusion includes four employee resource groups: Scotts Women’s Network, Scotts Black Employee Network, Scotts Veterans Network and Scotts Young Professionals.
Generous vacation day policy.
Various associate engagement activities throughout the year including intramural sports leagues.

Not interested in this role? Stay up to date on future opportunities by joining our ScottsMiracle-Gro and Hawthorne Gardening talent networks.

Scotts is an EEO Employer, dedicated to a culturally diverse, drug free workplace.

EEO/AA Employer/Minority/Female/Disability/Veteran/Sexual Orientation/Gender Identity

Notification to Agencies:

Please note that the Scotts Miracle-Gro company does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Master Service Agreement, and specific approval to submit resumes to an approved requisition, the Scotts Miracle-Gro company will not consider or approve payment regarding recruiter fees or referral compensations.