Shopper Marketing Manager- Vinings, GA in Vinings, GA at ScottsMiracle-Gro

Date Posted: 7/22/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Vinings, GA
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    7/22/2018

Job Description

At Scotts Miracle-Gro we think people are like plants....in the right place you will grow and flourish. Are you an advocate of making the world a more beautiful place by inspiring others, championing new ideas and being intellectually curious? Are you not afraid to roll up your sleeves and get your hands dirty? If so, then we want you as part of our Scotts family...the world's largest marketer of branded consumer lawn and garden care products!

We are looking for an Shopper Marketing Manager who will join our Home Depot national accountteam located in Vinings, GA.

The Shopper Marketing Manager will be responsible for developing shopper marketing programs, in concert with Scotts Miracle-Gro (SMG) and Home Depot marketing teams, to optimize engagement of Lawn and Garden shoppers at Home Depot while providing a platform for strategic selling. To be successful, the Shopper Marketing Manager must strive to develop and maintain strong working relationships across the large and diverse Home Depot organization.

Do you have what it takes to join one of the most dynamic and entrepreneurial marketing teams in the industry? Are you ambitious, energetic and inspired by opportunity? If you are, you might be a fit for our team!

In this role you will:

  • Lead shopper marketing program development at Home Depot.
    • Assure that retail marketing initiatives are integrated with SMG strategies and consumer insights while fully leveraging retailer strategies and investments.
    • Work with Business Development Team (BDT) to leverage marketing programs for strategic selling opportunities.
    • Communicate / sell strategies internally and to Home Depot.
  • Manage retailer specific marketing needs including: promotion strategy integration, creative development, in-store POP and display execution, retailer .com and digital media and content needs.
  • Build and manage a strong network of influence within Home Depot’s marketing functions, including media, creative, in-store experience, brand advocate and others.
  • Manage variable trade funded marketing investments to align with BDT strategies and to maximize ROI, working with business development team.
  • Partner with Business development team and cross functional resources (brand teams, agencies, creative development teams etc). Become a trusted member of the BDT leadership team.
  • Leverage overall SMG marketing capabilities with Home Depot.

The perfect person will have:

  • Ability to develop strong working relationships with customer teams and sell ideas.
  • Must be a thought leader with the ability to influence cross-functional teams that are remote.
  • Aggressive, assertive, and results-driven.
  • Ability to effectively present to executive-level audiences, internally and at Home Depot.
  • Big Picture” strategic thinker with the ability to lead SMG in the rapidly evolving retail environment.Ability to develop strong working relationships with customer teams and sell ideas.
  • Must be a thought leader with the ability to influence cross-functional teams that are remote.
  • Aggressive, assertive, and results-driven.
  • Ability to effectively present to executive-level audiences, internally and at Home Depot.
  • “Big Picture” strategic thinker with the ability to lead SMG in the rapidly evolving retail environment.

Some other nice to haves:

  • Requires 5+ years experience in related consumer marketing fields.
  • MBA not required, but preferred.
  • Experience with Home Depot shopper marketing functions preferred but not required.
  • Strong project leadership and experience managing cross-functional working relationships that span internal and external partners

What we do for our associates (just to list a few cool ones):

  • Offer extremely competitive benefits including: Health, Dental and Vision coverage.
  • Unbelievable 401K match and discounted stock purchasing program.
  • Our commitment to diversity and inclusion includes four employee resource groups: Scotts Women’s Network, Scotts Black Employee Network, Scotts Veterans Network and Scotts Young Professionals.
  • Generous vacation day policy.
  • Various associate engagement activities throughout the year including intramural sports leagues.

COME GROW WITH US, WHERE THE GRASS REALLY IS GREENER!

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